I am writing this article for those people who are just starting out in the field of SEO article marketing. First, let me congratulate you as you’ve just made one of the wisest decisions related to your internet marketing campaign. Writing and distributing SEO articles to directories is definitely one of the best things that you can do to generate attention in the online arena. However, you need to make sure that you’ll do the entire process right. Here’s how you can do that:
Learn about SEO article writing. Start the process by investing on those SEO article writing seminars and training programs that are being offered in the online arena. These can offer you with useful, in-depth information that can really help in increasing your chances of succeeding in this field. After that, find ways on how you can hone your writing, research, and proofreading skills. Obviously, these are necessary in producing high quality articles.
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Keyword research and analysis. Make use of reliable keyword suggestion tools that are now available in the online arena. These tools will help you figure out the most searched terms and phrases that are related to your business and to the products that you’re selling. Not only that, these tools will also help in analyzing the competitiveness of each keyword. You would want to target those that are less competitive but are extremely popular to your potential clients.
Topic selection. Be careful when choosing the topics for your articles. It’s important to make sure that they’re very interesting to the group of people that you’re targeting. What I suggest is that you talk about the goals, experiences, struggles, questions, and areas of interest of your target audience to easily capture their attention. Just make sure that these are all related to the products or services that you’re selling so you can easily promote what you offer on your resource box.
Use titles that your target audience would want to click on. Using attention-grabbing titles is one of the keys to succeed in this endeavor. You need to convince as many people as possible to open your articles. That will only happen if your titles are benefit-driven, thought-provoking, or very descriptive. Here’s what I suggest when writing your titles; communicate the gist of your content or the benefits that your readers can expect in such a way that you can push their emotional hot buttons.
Use short paragraphs. Before you write your article body, I suggest that you list down the ideas that you’re going to cover. Then, make use of short paragraph for each idea. Explain them using few but very effective words so you can make your paragraphs relatively short but very tight. Also, ensure that your articles will come out very short (around 400-500 words). You will need to do this as this is what online users prefer.